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Photographer Uses Female Body Hair to Challenge Traditional Beauty Standards

London-based photographer, filmmaker, and artist Ben Hopper has caused quite a stir with his project, titled “Natural Beauty”. Challenging female beauty standards, the photo series aims to find out why women with body hair are labeled as unattractive.

The idea of creating such a project crept in with him for a long time. His main message is a rethinking of female beauty. Women must learn to love themselves as they are.

The author of the work believes that marketers, in particular, work for a razor company. Female armpits, considering it unnatural. After all, hair appeared not so long ago and turned out to be not a very viable idea.